National Geographic Channel

Brain Games Pre-Roll Ads


  • Producing

  • Project Management
  • Writing/Concepting

  • Motion Graphics


For National Geographic Channel’s popular game show, we were tasked with creating a series of pre-roll ads. We used the fact that most people rush to hit the skip button as soon as it’s available to our advantage by creating these brain teasers that could only be answered if the viewer stuck around until the end. The ads performed very well.

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<em>PBS</em> | Teacher Community Program
<em>American University</em> | Academic Overview